ELSINORE 2032
Visual Identity

ELSINORE 2032 is a conceptual identity and cultural vision developed for Helsingør’s bid as European Capital of Culture 2032. Centered around the tagline Seeking Elsinore, the project explores light as a symbol of connection, positioning Elsinore as a cultural beacon that brings together people, cities, and communities across borders.

Project made in collaboration with Sigurd Hundertmark

"A tight and serious identity that, with a playful, fluid and dynamic expression, seeks discovery and interest. An identity that, through a colourful and dynamic universe, sheds light on the city's lively, cultural and historic engagement.“

“An Identity that not only guides, but highlights"

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